Arjan asked me to do a little write-up of ClickPayGo from Chillingo seeing as we (OrangePixel) are the first ones to start using it in Java games. So first let me explain you what ClickPayGo actually is.
The service is developed and hosted by Chillingo.com the guys behind clickgamer.com, and straight from the ClickPayGo site here is a little explanation of what it is: “ClickPayGo is a FREE wallet/account system that allows you to re-download your purchases at anytime, instantly. Think FREE “download insurance” and much more!”. Read more for some interesting details.
VASLAND2006, MEET YOUR CONSUMERS!
Buongiorno took the liberty of releasing their anual VASland report for 2006. Looking at the press release, the report devides our consumer base into three types of consumers which is beyond popular terms like early adapters, casual gamers or even male vs. female.
ACME: SOUTH-EAST ASIAN GAMES TOP 10
Acme Mobile released their top ten of best selling games along the Southeast Asian region, based on sales of their amob.com portal. The range of best selling games has a remarkable low number of licensed mobile games.
IDC: US HOUSES 50 MILLION PLAYERS BY 2010
Research firm IDC has questioned it’s consumer base about mobile gaming and turned up with a lot of interesting news. From the US consumers they questioned, 11% bought a game in Q3 2006. This is a whole lot better then the average 5% we hear from other reports. On average the consumers are below 24 and spent on average $ 13 on mobile gaming. According to IDC, 75%+ was for one off payments, meaning subscriptions still don’t have a big ground in the US. By the end of the decade, IDC predicts 1/3 will be subscription based though. The price of subscription based games will rise more then $ 2,50. The fine details can be read here.